1.   Free search engines (Google, Fast, Inktomi, Alta Vista, MSN, Lycos, etc, etc, etc - there are literally thousands...).

In order to get traffic from these "free sources", you will need to optimize, submit and track your website.  This can be done manually, or with the help of a bid sumbission service company.

Some Resources to get you going...

• Overture is the largest of the pure PPC's. www.overture.com. While they are still having growing pains, and have a minimum bid of 0.10 (as compared to Google Adwords 0.05 and others, which have minimums of one cent), it is still worth looking into and using. They have a fast track system, for an additional $199, which I would NOT recommend.

• FindWhat www.findwhat.com a worthwhile candidate for investigation. They are more friendly than Overture, but have less clout when it comes to visitors and traffic.

Other PPC's include:

• 7Search www.7search.com

• Xuppa www.xuppa.com

• E-Pilot www.e-pilot.com

• Kanoodle www.kanoodle.com

Managing the PPC submissions can be a tremendous hassle. To reduce this, several companies have automated the process. See pagesubmission And, of course, sitesell takes care of all of this behind the scenes for its customers.

5.   Paid advertising

Paid advertising is simply a way to buy traffic. There are many companies offering this see traffic . While this may work well for the global website, it has some limitations for those of us trying to market our small businesses locally.

Look into the companies providing the traffic. Talk to someone and tell them your interests. Any traffic generated beyond your geographic area will only be worthwhile through secondary monetization methods, such as affiliate relationships or joint ventures.

6.   Google AdWords This PPC is really a marvel to behold! There are whole books, and e-books, written about how to use this marketing method to its fullest. For that reason, we have dedicated a whole section to it. To learn more, go to the  GoogleAdwords page of this website.

7.   Joint Ventures   The idea behind joint ventures is that websites refer traffic to each other through reciprical linking. This is especially important now, as many of the search engines - especially Google - use link popularity to determine ranking.

Look into the three resources below. The costs for their programs is relatively cheap, and the benefits can be significant.

• Steve Tanner has a nifty little e-book on joint ventures for $67.00. Visit his site at www.instantjvletters.com .

• Terry Dean offers a similar e-book at www.internetjvsecrets.com for $97.00.

• Ricky Allen provides a variety of resources on joint venturing at www.infobooks4U.com . His main e-book sells for $37.50.

8.   Lycos InSight Lycos is starting its own PPC system called InSite http://insite.lycos.com .

With InSite, the user can manage search engine submissions and paid placements, as well as place PPC ads, similar to Google AdWords. And they provide various bid, ranking and optimization resources.

9.   EBay You are probably wondering why EBay is mentioned here. Good question. The answer is contained in a very well written e-book entitled, "The Silent Sales Maching," by Jim Cockram. www.silentsalesmachine.com.

In this little beauty, you will see how creativity can pay off with regard to local Internet marketing.  Jim's system uses the traffic at Ebay to bring business to your site. Very interesting...

10.   Newsletters   This category is included because there are a bazillion newsletters out there, and any one of them can advertise your website, often for nothing.

Additional Subjects of Interest

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